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 Business Administration - Specialization in Marketing and Consumer Culture (B.B.A.)
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SchoolTrent University
LocationPeterborough, ON, Canada
School TypeUniversity
School SizeFull-time Undergraduate: 8,753
Full-time Graduate: 248
DegreeBachelor
Honours
Co-op
Length4 Year(s)
Entry Grade (%)*70% to 100%
Prerequisites
  •  Grade12 English (ENG4U) 
  •   Mathematics 
Prerequisites NotesApplicants are required to have: an Ontario Secondary School Diploma (OSSD), a minimum of six Grade 12 4U or 4M courses, including program specific prerequisites, a minimum 70% overall final average, and ENG 4U with a minimum of 60%.
Cost
Scholarships21 scholarship(s)
Description

Almost 200 new businesses are started worldwide every minute. With specialized expertise in marketing, you can play a significant role in helping businesses – new and old, big and small – thrive as products and services continuously enter the marketplace. This Business Administration specialization equips you with the knowledge and understanding to effectively reach your future customers. Learn techniques and best practices in consumer behaviour and decision making, leverage digital platforms to spread your message, and master social media for enterprises, all to successfully reach and build relationships with your target audience.

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*We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.